{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess contemporary film venues.
The biggest shock the film industry has encountered in 2025? The return of horror as a dominant force at the UK box office.
As a style, it has remarkably outperformed past times with a 22% year-on-year increase for the UK and Ireland film earnings: over £83 million this year, compared with £68.6 million last year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” notes a cinema revenue expert.
The major successes of the year – Weapons (£11.4 million), another hit film (£16.2 million), the latest Conjuring installment (£14.98 million) and 28 Years Later (£15.54 million) – have all stayed in the multiplexes and in the public consciousness.
Even though much of the professional discussion highlights the unique excellence of certain directors, their triumphs suggest something shifting between viewers and the style.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” says a head of acquisition.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But outside of creative value, the consistent popularity of spooky films this year indicates they are giving moviegoers something that’s greatly desired: emotional release.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” notes a film commentator.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” remarks a prominent scholar of classic monster stories.
In the context of a global headlines featuring war, border tensions, far-right movements, and environmental crises, witches, zombies and vengeful spirits connect in new ways with filmg oers.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” says an actress from a recent horror hit.
“The concept reflects how economic systems can drain vitality from individuals.”
Since the early days of cinema, social unrest has influenced the genre.
Experts highlight the boom of German expressionism after the WWI and the unstable environment of the early Weimar Republic, with movies such as early expressionist works and a pioneering fright film.
Later occurred the Great Depression era and classic monster movies.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” says a historian.
“Thus, it mirrors widespread fears about migration.”
The boogeyman of migration shaped the newly launched rural fright The Severed Sun.
Its writer-director clarifies: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Arguably, the current era of celebrated, politically engaged fright cinema began with a clever critique debuted a year after a polarizing administration.
It sparked a new wave of visionary directors, including various prominent figures.
“That period was incredibly stimulating,” says a filmmaker whose film about a deadly unborn child was one of the period's key works.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The same filmmaker, who is writing a new horror original, adds: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
At the same time, there has been a revival of the overlooked scary films.
In recent months, a nicke l venue opened in the capital, showing cult classics such as a quirky horror title, a classic adaptation and the modern reinterpretation of the expressionist icon.
The re-appreciation of this “gritty and loud” genre is, according to the venue creator, a clear response to the calculated releases churned out at the box office.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he says.
“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”
Fright flicks continue to challenge the norm.
“Horror possesses a dual nature, feeling both classic and current simultaneously,” observes an authority.
Alongside the revival of the mad scientist trope – with multiple versions of a well-known story upcoming – he forecasts we will see horror films in the near future reacting to our current anxieties: about tech supremacy in the coming decades and “supernatural elements in political spheres”.
In the interim, “Jesus horror” a forthcoming title – which narrates the tale of Mary and Joseph’s struggles after the messiah's arrival, and includes well-known actors as the holy parents – is scheduled to debut soon, and will undoubtedly send a ripple through the faith-based groups in the America.</